Reaching for responsibility – are we there yet?

17/10/2011

Last Melbourne Cup Day – yes, it is a proclaimed public holiday here – Race Goers crossing Flinders Street from Young & Jackson’s famous bar, were handed a brochure proclaiming a fictitious Point 08 Pedestrian Limit for Race Day and how all Responsible Servers of Alcohol would, quite reasonably, provide an easy mechanism for Users to be able to accurately self test the amount of drug in their system via their Blood Alcohol Content (BAC) Level.
Many of the Users were already so inebriated – at 10 in the morning – that they:

  1. Took the ‘Limit’ literally [they believed it] :) ;
  2. Confessed that they were already ‘over the limit’;
  3. Look really worried – and plainly paused for thought;
  4. Took the brochure.

A year has gone on and as the Melbourne Age reports (Oct 14, 2011) the Melbourne Race Club has moved to doing something like the above hoax, this time for real:

Race-goers at tomorrow’s Caulfield Cup will be able to see whether they exceed the blood-alcohol level as part of a plan to help prevent the racing carnival turning into tragedy.

Two breath-testing devices were today installed in the members pavilion at Caulfield racecourse to give some of the expected crowd of 40,000 the option of getting an alcohol reading before they got behind the wheel.

It is believed the devices, which charge people $2 for a breath test and are claimed by their manufacturers to be as reliable as the ones police use, have never before been installed for a major metropolitan race meeting.


And the motivation?:

Melbourne Racing Club spokesman Josh Rodder said the innovation was a “good cultural thing” to help people know how much alcohol they had consumed.

“It’s good to have just as a guide, so they’ve got an idea how much they’ve had if they are driving, or if they want to avoid having too much to drink,” Mr Rodder said.


And regular readers can see the holes:

  1. Not enough machines for the massive, massive crowd;
  2. No published pedestrian limit (what’s the guideline for a pedestrian?);
  3. No mention of the behaviour changing mechanism of:
    a) Clearly and simply proclaiming a max legal pedestrian limit;
    b) Advertising and marketing the pedestrian limit;
    c) Modify so called RSA guidelines to include a minimum number of BAC Testing machines, that guarantees immediate testing;
    d) Include point of sale audio visual education messages on the BAC Testing machines;
    e) Providing police for Pedestrian Random Breath Testing (RBT).

This more complete plan of law, education, testing and action would truly ensure “a good cultural thing”.

Avoiding incidents as reported in Herald Sun (Oct 16, 2011):

More than 60 people were thrown out of Caulfield Racecourse and three arrested as police cracked down hard on public drunkenness.

However, one woman had to be helped into a wheelchair by two St John Ambulance paramedics and pushed to a first aid station because she was so drunk.

And a fight between a group of young men had to be broken up by police.


By the way, we had our 10,000 visitor, on these pages recently.
Thanks so much for your interest and support.


Operation Unite. Great, but what’s the message?

04/02/2011

Operation Unite, a joint operation spanning the police forces of Australia and New Zealand was run once more.

Operation Unite YouTube Announcement

This could kill

See NSW Police Commissioner Andrew Scipione’s announcement here.

Such joint, concerted operations aimed at the victims of Big Liquor should be encouraged.

Note that the alcohol affected are victims too.

Many lives would have been saved from either death or injury because of this operation.

Many, many more would be saved if the message was more clearly spelled out!

Few of the arrested and fined idiots caught up in this operation would have a clear idea of when exactly they went wrong.

Will they change their behaviour? Do they know how much is too much? How many will be repeat offenders?

Whereas, a motorist pulled over for a breathalyser will know exactly where the boundaries are, where and when their transgression commenced and what the probable penalties would be.

How many of the alcohol afflicted caught up in Operation Unite would have gone home knowing exactly what went wrong – what was it exactly that was illegal? – and what point in time was their errant behaviour was set in motion?

What Operation Unite needs at its core, is a clear boundary to enforce.

What Operation Unite needs to enforce is responsible drinking.

You need to clearly define what responsible drinking is,  in the context of mixing with your fellow citizens in public, in order to have any chance of getting past the message “Don’t upset the police!” – which may in fact be the only campaign message being transmitted during Operation Unite.

Note, that you cannot get an clear, easily understood answer from police, Big Liquor or Government to this question:

What is responsible drinking?

This boundary should be the maximum safe blood alcohol content for a pedestrian: A BAC of point 08.

That’s a simple, easy to understand, true message in need of Government and community promotion.

If you work for a police force, ask for it and get your colleagues to ask for it:

We want a max BAC of 08 for Pedestrians

Advertise it, Educate the public, Enforce it, like you enforce point 05 for motorists.

Victoria Police Deputy Commissioner Kieran Walshe recently stated that 70% of Victoria Police workload was alcohol related.

By enforcing a maximum BAC Limit of point 08, Operation Unite should be part of a campaign to reverse that statistic.

Along with the alcohol epidemic hitting our ambulance and hospital services…


Binge Drinking Primary School Students

26/10/2010

Under the headline ‘Girls worse than boys for underage boozing’ a report in the Daily Gazette sums up the tragic situation in the UK where:

Shocking evidence from charity Alcohol Concern shows nearly a third more girls than boys have been admitted to hospital from Accident and Emergency wards after excessive drinking.

So normalised is underage drinking in the UK, that the focus of Alcohol Concern is to reduce the amount underage drinkers actually drink, not to actually stop them from drinking:

As long as alcohol remains as heavily promoted as it currently is, young drinkers will continue to consume far more than they might otherwise, leading to inevitable health harms, wasting ambulance and police time.

Every possible effort must be made to eliminate any underage drinking.
A program of random on street breath testing associated with Pedestrian 08 would help identify children risking permanent damage and addiction via alcohol consumption and offer authorities an intervention opportunity prior to these often abused and neglected children needing attention in Accident and Emergency Departments.

Don Shenker’s reference to Alcohol Marketing shows again what evil consequences Big Liquor advertising, Sport Sponsorship and Facebook/Social Media marketing, has on Big Liquor’s primary school age drinking market.

Daily Gazette Banner

Daily Gazette


Queenstown United in Violence and Alcohol Reduction

21/10/2010
Ann Fowler in Otaga Daily Times

Ann Fowler in Otaga Daily Times

Otago Daily Times ran this article today regarding Ann Fowler’s efforts to curb the harms of alcohol in New Zealand.

Effective regulation was needed to change New Zealand’s harmful drinking culture.

She proposed the group focus on five policies to solve the national alcohol crisis.

We need to talk about raising alcohol prices, raising the alcohol purchase age, reducing alcohol accessibility, reducing marketing and advertising and increasing drink-driving counter-measures,”Acting forum chairman Peter Gibson said many points raised could be turned into submissions.

The Pedestrian 08 Campaign responded with familiar suggestions:

The Alcohol Reform Bill needs to deal with mass population behaviour change measures.
Be effective. Present your population with a measure of intoxication that they can readily understand – a BAC number of 0.08. Educate, campaign, test and heavily fine offenders. Most, if not all your alcohol problems will evaporate.

See the full article by Naeem Alvi for more.


Judges fed up with drunken violence clogging our courts

20/10/2010

How can anyone blame Chief Magistrate Graeme Hensen for his comments of frustration vented in ‘Judges fed up with drunken violence clogging our courts’, published Monday, 18 October 2010, on the Sydney Morning Herald website?

Chief Magistrate Graeme Henson

Chief Magistrate Graeme Henson

Mr Hensen offers up one more massively important statistic that adds to the considerable list of blood and guts subsidies going to Big Liquor and their retail servants: ‘Alcohol plays a role in 50 to 60 per cent of the nearly 300,000 criminal cases that come before the state’s Local Courts each year’.
Add that one to the cancers, the hospitals, nursing home care for the brain damaged, the 70% of police time devoted to cleaning up after Big Liquor, the 20,000 children abused by alcohol affected adults every year etc…
NSW badly needs a Pedestrian 08 Law and Education Campaign to drill in a widespread acceptance that as your Blood Alcohol Content (BAC) increases, your ability – your reliability – to act responsibly diminishes. In short, ‘Responsible Drinking Ends at 08’ clearly illustrates a much needed, easily understood message.
We can immediately rid our streets of all alcohol fuelled violence via the immediate adoption of Pedestrian 08.
No one who wants to drink will be stopped from drinking.
Graeme Hensen’s focus would then turn to working out which of his colleagues could be retired…


Taking a drunk from the Brownlow…

20/09/2010

The Brownlow Medal is the greatest individual prize in the world’s greatest sport – Australian Rules Football – albeit a sport completely unknown in most countries…

The Brownlow Medal has a chequered history in presenting an example of behaviour not always desirable and sometimes downright embarrassing and shameful.

Most recently most publicised was the reporting of footballer and media personality Brendan Fevola.

Critics fell for the trap of finger pointing and isolating and picking on an alcohol user who appeared to be out of control. The culture encouraged by Big Liquor is to continuously point out that behaviour of this ilk is unusual and shouldn’t be thought of as typical. In fact, such behaviours are normal for those using too much of this drug of addiction. This drug pushes at least a significant, predictable percentage of users over the edge into unsocial behaviour.

Hence the 70% of acts of violence associated with the product sold by Big Liquor. Hence the thousands of children abused in this country because of the use of this drug and marketing success of Big Liquor.

Recently Andrew Demetriou, CEO of the AFL outlined a reduction in the provision of alcohol to the invited and that those players who were overly affected by alcohol would be asked to leave.

The Pedestrian 08 Campaign sent this letter to Andrew for his consideration:

Dear Andrew,

I listened to your segment on Radio 774 this morning.

You were pushing the commendable line that less alcohol would be made available to attendees at the forthcoming Brownlow Medal Presentation.

This is a terrific initiative on the part of the AFL and shows up the total failure of the Government’s and Liquor Industries so called ‘Responsible Serving of Alcohol’ policy, which consistently seems to be place the inebriated on the streets and often in trouble.

Of great concern was your initiative to evict any player who may be considered too drunk, by whatever standard that defines it (RSA?)

Be aware that at a BAC of 08 you are twice as likely to get killed or injured as a pedestrian than would be the case if you had a BAC of 00.

You are more likely to get hurt or do someone an injury in an act of alcohol fuelled violence at a BAC of 08 plus than at 00.

I strongly urge you to announce at the Brownlow that every AFL player will be contracted to stay under a BAC of 08 at all times.

That pubs frequented by AFL – especially in an official capacity – be expected to carry on site Breathalyser Machines to facilitate this behaviour.

That players will be educated to anticipate how many drinks over what timeframe would push them over 08.

I especially urge you to take measures to make sure your employees/players are safe on leaving the Brownlow, and remain under the care of others until their BAC drops below 08.

The message is ‘Responsible drinking ends at 08’.

Please find a generic pitch we send out to those interested in the Pedestrian 08 Campaign.

This is a ‘Responsible consumption of alcohol’ program, putting the focus and responsibility for alcohol consumption onto the user.

Regards

Mike etc

No response or acknowledgement from Andrew or the AFL was received at time of writing.

To see what The Pedestrian 08 Campaign is all about, please click here…


World renowned expert backs efficacy of 08 limit

30/10/2009

One of the privileges of working in this area is speaking with dedicated and driven researchers and academics who have literally devoted their lives to helping governments, organisations and individuals deal with the binge drinking menace.

One such individual is Professor Robin Room. Prof Room is Professor of Social Alcohol Research in the School of Population Health of the University of Melbourne and is Director, AER Centre for Alcohol Policy Research, Turning Point Alcohol and Drug Centre.  Prof Room has a list of publications and research papers quite literally longer than this writer’s, right arm.  See list here!

In a conversation taking place whilst the Victorian State Government grants yet more liquor licences to yet more vertical drinking spaces, Prof Room was asked:

‘Would a pedestrian 08 limit have an effect on the amount of violence in our city?’

Prof Room stated:

‘If you could bring it in, and if you could effectively enforce it, it would substantially reduce violence in our city. It would substantially reduce the violence.’

Prof Room displayed no hesitation in stating this. None at all. It was clearly an obvious conclusion to a researcher in his field.

Take this on notice. If you want to immediately halt alcohol related violence in your city, innovate an 08 limit.

We need to bring to an end organised binge drinking as soon as humanly possible.

See rationale behind the campaign here

See blog entries, including responses to media articles and government policies here.


Britney Spears wins honorary membership!

11/10/2009

In Melbourne Australia, where this is written, we are served by 2 dailies, the Herald-Sun and The Melbourne Age.  Not only that, but we have another broadsheet, The Australian. So, unlike a lot of places in this world, we have access to plenty of writers and hopefully, plenty of different voices.

So these are some of the headlines in today’s papers:

Exposed: Grog online too easy for under-age teen, Mark Russell, The Age
Safety rethink as pedestrian toll stays high, Reid Sexton, The Age

Don't drink it all at once

Don't drink it all at once

Mark Russell doesn’t mention how many times The Offending Retailer has been taken to court, prosecuted and fined, although we are left with the guess that this number is zero.

There is a lack of aggression on the part of Mark Russell, which is probably couched in a belief that no harm is really being done. If correct, this could not be further from the truth. An accompanying, motivated editorialist might be asking why does it take a newspaper to try out this sort of testing behaviour? What are the licensing bodies doing to earn their pay?  Have they been stifled by their minister? Should a hand sitter or two be immediately sacked? Read the rest of this entry »


Where Nicola Roxon is going wrong…

04/10/2009

It’s good to see Australian Government Health Minister coming through with a Task Force, their Report, and a New Body dedicated to overseeing our alcohol, obesity and tobacco epidemics. Or is it?

Australia’s tragic history with a uniform progressive ‘liberalisation’ of alcohol laws include the implementation of spin based, deliberately ineffective ‘programs’ that have no proclaimed metrics for success; don’t take on responsibility for alcohol related violence; nor binge drinking; nor pedestrian deaths and injuries.

‘We need the community to make this work’ is the typical, buck passing refrain.

You will never hear ‘We WILL reduce the number of alcohol related ambulance call outs from [Victoria's 5000 per annum], by half, in our first year.’

You will never hear ‘We WILL halve the number of 11 year olds taking up alcohol at such a dangerous and inappropriate age.’

The problem has been the power Big Liquor has over our Governments, State and Federal, and our media.

Governments and media have continuously fallen into the trap of joint ‘industry-government’ and ‘industry-media’ partnerships. Read the rest of this entry »


An Evil Face, Fevola and the British Medical Association?

03/10/2009

By now, most readers of this blog would realise the connection between alcohol related violence and binge drinking.  Whatever selections of government policies and media and community attitudes increase the frequency of binge drinking has to increase the rate of alcohol related violence…

This is a given fact of life.

Increase the total tonnage of alcohol sold, then you get the increase in violence, illness and deaths.

British Medical Association report
The British Medical Association(BMA) has published ‘Under the influence. The damaging effect of alcohol marketing on young people, September 2009′.  Click for it here… Goes to the causes of this problem. It is easy to read but depressing to digest.

Read the rest of this entry »


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